Preferable over others: Blue Nile™ Gives an internet variety of Exquisite Engagement Rings & precious jewelry

The Quick variation: selecting a wedding ring is a weighty task, however cutting-edge methods enables customers get it right the very first time. Blue Nile, the entire world's biggest online store of diamond jewelry, features helped in more than 500,000 matrimony proposals since 1999. Their diamond collection and academic material serve first-time shoppers seeking impress their own significant others with sparkly pieces of jewelry. Blue Nile assurances high quality craftsmanship in their inventory of over 150,000 diamonds and various other gemstones. You are able to create your own ring utilizing their entertaining methods to determine the slice, color, understanding, concept, environment, and rate you wish. The next time you're considering proposing or giving an enchanting gift to special someone, you can search Blue Nile for stunning jewelry at a reasonable cost.


In 1998, Mark Vadon was on a purpose to find the perfect gemstone for his girl — really the only problem ended up being he did not know any single thing about diamonds. The guy moved into a jewelry store and soon found himself feeling doubtful about the employees people in addition to their blasé information. The guy revealed two bands that looked exactly the same as him and requested why there was clearly a $5,000 cost difference between them.

The sales clerk smiled and mentioned exactly what mattered above the purchase price ended up being the way the ring made him feel. To Mark's logical head, it was ludicrous. The guy wandered outside of the shop empty-handed and exasperated, but he was additionally determined to learn more about engagement bands so the guy could understand what he was purchasing.

Mark, a Stanford-educated figures cruncher, contacted their ring-buying decision as he would a research task and moved on the internet to obtain every details. The guy come upon a website labeled as online Diamonds, a retailer that provided informative descriptions and guided lessons about diamonds to boost their jewellery collection.

Thanks to this resource, Mark believed confident when buying a highly skilled band online — for thousands below the rings he previously seen in the store.

He was thus taken through this consumer-friendly knowledge he had gotten in touch with your website's holder, Doug Williams, to discuss buying the company. They received upwards conditions on a napkin over lunch. By spring season of 1999, Mark had elevated over $6 million, sufficient to take control of Web Diamonds, that he renamed Blue Nile. Today, website could be the biggest on-line store of certified expensive diamonds and fine jewelry, nevertheless they nevertheless prioritize customer knowledge most importantly of all.

"Education may be the backbone your company," said Josh Holland, Director of Brand event. "we a customers-first mentality."

If you like it and would like to put a ring on it, you can trust Blue Nile to make the process less difficult by providing clear information, professional advice, and hundreds of independently-graded diamonds. The web site's adequate methods walk consumers through the crucial faculties of a diamond and offer easy-to-use resources to restrict your research for a sensational bit of jewelry.

"We just be sure to guide men and women to make the greatest purchase you heard that right for them," Josh told us. "We help customers choose the best mixture of functions to optimize their budget to get  an attractive diamond."

Over 150,000 expensive diamonds Customizable towards resources & Taste

Any remarkable proposal begins with the diamond. It's not possible to get upon one leg with any old ring in your own hand. With a listing of more than 150,000 diamonds, Blue Nile provides customers no conclusion of engaging choices. In accordance with Josh, about 70% of Blue Nile's revenue arises from involvement rings.

The internet site enables lovers to create their own rings from selecting the diamond to determining the setting. Initial, might utilize easy slider methods purchase just the right form, rate, carat, cut, tone, and understanding of one's diamond. Subsequent, you will select a setting, sorting by tone, price, style, or fashion designer, to offset the diamond. On Blue Nile, it takes a few minutes to build exclusive development.

Whether you are enamored by sheen of gold or interested in platinum's longevity, Blue Nile will allow you to narrow down countless choices into one customized band.

Obtaining engaged is a once-in-a-lifetime type occasion, so we purchasing involvement bands are beginners, uncertain of the things theyare looking for and brand new to ring buying. Blue Nile's staff gets the experience to instruct first-timers how to locate the band that fits just right.

Accessible, clear, and useful, this precious jewelry merchant doesn't pressure clients into getting something outside their unique methods. Because Blue Nile operates as an on-line shop, they will have considerably less expense might supply high quality diamonds at a fraction of the cost you would find in a traditional jewelry shop.

Besides an independently-graded GIA document, an abundance of item images reveal on line buyers just what their own jewellery can look like out of each and every feasible angle. Plus, this site supplies a 360-degree video look at any diamond via the Diamond Visualization Tool. Making use of sophisticated technologies, Blue Nile magnifies the diamond and rotates the picture so customers can easily see every detail.

"You will get a holistic sense of precisely what the diamond appears to be, therefore the aesthetic is stunning," Josh told united states. "Because it's thus magnified that it is better still than holding it within hand."

Skilled Jewelers Educate You on Intelligent Ring-Buying Practices

The Education section on Blue Nile's website encourages one become a specialized in expensive diamonds. Their in-depth jewelry instructions cover many techniques from locating your (or your partner's) band size to selecting the diamond characteristics most significant to you personally. You can study more info on metals, gemstones, pearls, wedding rings, and various other jewelry nicely.

"also slightly little bit of analysis may go a considerable ways," Josh stated. By recognizing what makes a diamond basically costly, consumers can prioritize what they need within their jewelry and save cash through wiser shopping.

"My personal fiancé and I performed most study, and it all paid when we noticed the ring. Blue Nile is actually fantastic!" — Manjari, a satisfied buyer from Irving, Colorado

Blue Nile provides detailed sources so first-timers could make well informed choices about their diamond's carat, understanding, color, also aspects. The expert group doesn't work on payment and genuinely seeks to support cost-free buying tips. In regards to diamond carat fat, for-instance, their unique specialists advise "to maximize your financial budget, consider getting a diamond that's slightly below your perfect carat weight."

Team members after all degrees of the company often take a personal curiosity about clients. "Certainly my personal favorite tales," Josh informed you, "is our jewelers record the name on the client of this ring they can be focusing on therefore it is not just a ring to them."

Every plan & Guarantee throws the Customer's Needs First

Oftentimes, purchasing a diamond means making a lifelong devotion, so it's important to choose a trustworthy retailer to guarantee the correct match. Blue Nile promises fulfillment through many customer-first plans. Eg, the business makes a 30-day money-back assurance on comes back regarding their particular precious jewelry.

"top quality and craftsmanship is key to us," Josh stated. "We make sure the ring is precisely perfect earlier is out the doorway, and we also stand behind that work with a no-questions-asked return plan."

Blue Nile provides complimentary resizings and cleanings while in the first 12 months after purchasing a personalized engagement ring. Plus, clients enjoy an eternity diamond upgrade program whenever they previously need replace their own diamond with a more recent, more expensive diamond.

If you would like really see Blue Nile's precious jewelry on your own, you can find a webroom place near you. In shops across the nation, buyers can check with experienced jewelers and also manage Blue Nile's jewellery. The webroom's precious jewelry is actually for show only, but you need their particular iPad to put an order, if you want. Blue Nile's physical locations tend to be a no-pressure environment in which browsers are welcome to have a look at and feel their unique precious jewelry.

"there is hardly any risk," Josh explained. "We know the intrinsic value of just what our jewelry often means to a person, and that's a responsibility we just take incredibly really."

Unlike the majority of precious jewelry retailers, Blue Nile encourages evaluation purchasing. In reality, they advise being able to access their site on your mobile device whilst in a jewelry store to carry out a side-by-side assessment of prices immediately. This empowers you to receive the most effective deal in-store and online.

In accordance with Blue Nile's cost fit Guarantee, "if you find a comparable GIA-graded diamond at a diminished cost," they're going to match the cost. Just contact 1-888-565-7641 to produce the state free of charge. With uncompromising design and unbeatable prices, Blue Nile guarantees fulfillment on every sale.

Blue Nile: assisting you to discover your own Diamond inside the Rough

We've all heard expensive diamonds are a lady's companion, but, for several you fellas out there, expensive diamonds could be your own pal, also, by taking the time to know why is all of them sparkle. Blue Nile creator Mark Vadon discovered directly just how intimidating it can be to pick out a wedding ring. Very, the guy demonstrated a simpler method to teach individual about diamond rates, now you can buy your selected ring online for a fraction of the fee.

Enabled to finally, Blue Nile provides not too expensive and strikingly gorgeous expensive diamonds in a variety of shades, slices, and styles. From unique involvement rings to stylish romantic days celebration pendants, their particular considerable number of precious jewelry includes importance to your special minutes.

Blue Nile backs the quality of their expensive diamonds with customer-first policies and higher level custom methods. If you would like program the individual you like just how much the individual ways to you, buying a diamond, pearl, or gem can easily work. Using Blue Nile's purchasing recommendations, interested couples can work out how to save money on their particular involvement or wedding rings so they really have significantly more to expend regarding honeymoon!

"you can aquire a band in a far more contemporary method through Blue Nile. You don't need to get it done the outdated means any longer," Josh said. "you want to instruct individuals to buy like specialists, using our instructions for the purchase price they demand without decreasing high quality."